Billy Reid Spring/Summer 2012

Southern gentleman, Billy Reid is gung-ho on keeping you cool and comfortable next year with his s/s ’12 collection. Linens, seersucker and chambray pieces make up the bulk of this collection, and almost everything seems to be cut a little looser to keep you dry in the sweltering heat. The earthy colour palettes featured in this look book definitely add some southern charm to the otherwise overly bright pastels we’ve been seeing from plenty of other designer’s s/s ’12 collections.