September 2026
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DEFINITIVE TOUCH

A Record of Menswear. 2009–2014.

Collections

Deluxe – Spring/Summer Collection Lookbook

The Rum & Sugar titled collection from Deluxe for the Spring/Summer 2012 season is a tongue-in-cheek reference to the 1959 novel The Rum Diary by Hunter Thompson which takes place in ’50s Puerto Rico.

The collection seeks to reflect the clothing worn in the tropical climate which includes outerwear, tops, shirts, pants and shorts, along with several head wear made by New Era, all of which will be coming to retailers very soon.

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