Beat Poët FW10 Menswear Collection

Sydney-based menswear label, Beat Poët creates cold, reductionist collections, which is startlingly evident in its fall / winter 2010 line. Entitled ‘Zero Form,’ the collection is photographed by Nigel Lough, and showcases the evolution of menswear classics into new forms that cross traditional morning / evening dress codes, which informs the installment of the Zero Form wardrobe. Launched in 2005, Beat Poët is a recent GQ Designer of The Year Award recipient and Zero Form is the label’s seventh season.