Ben Sherman Modern Classics Fall / Winter 2010

When you think Ben Sherman, one of the first phrases that comes to mind is ‘modern classic’, which is unsurprisingly the name of its capsule collection for fall / winter 2010. The pieces are less British Mod, and more modern American, channeling the spirit of Ben Sherman, who took it upon himself to bring the trendiest, most brilliant style from America to London. The first pieces from the fall / winter 2010 collection hit shelves in July, and more details can be found at the Modern Classics homepage.