
Though some call it blasphemy, Brooks Brothers offers a Black Fleece collection, targeted at the younger crowd, and this is what the offerings for the fall / winter 2010 collection look like. It’s not your dad’s Brooks Brothers, with patterns and branding, and slim cut shirts featured – it’s up to you if that’s a good thing or bad thing. Available in early September.

What do you mean that it’s targeted at the Japanese set? They’ve got a store right there on Bleecker and it’s all on the website…. Maybe I just don’t know their marketing plan.
Whoops – we got thrown by the honeyee source and got ahead of ourselves on the copy. Noted and fixed.