Wrangler enlists the help of a few stunt people for its new Spring / Summer 2011 campaign video. The two share common history, Wranger points out, as Westerns were the original action movies, and the first stunt people were rodeo riders who often wore Wrangler. Through the video, the stunt people embody the brand’s message of “We Are Animals,” Wrangler says.
What an awesome video!